What started as a few cultural gatherings soon evolved into a united mission—giving birth to SHAROD, an organisation committed to promoting Bengal’s traditions, values, and community spirit across Swindon and beyond.
Our volunteer-led initiatives have not only kept traditions alive but also brought diverse communities together in unity and joy. Each year, we engage hundreds of families through grand festivals, community picnics, literary events, and food festivals that celebrate the richness of Bengali heritage.
From virtual celebrations during the pandemic to charity partnerships with local organizations, our work continues to foster cultural pride, social responsibility, and meaningful connections across generations.